Prices

Digital Marketing Prices

At Blue Sky SEO Marketing, I believe in being transparent about pricing.

Whether you need help improving your Google rankings, generating more enquiries through Google Ads, optimising your Google Business Profile, or building a new website, you’ll find clear pricing for many of my services below.

Please book a Calendly appointment to discuss your needs further.

Services Pricing

At Blue Sky SEO Marketing, we keep things transparent and straightforward. Choose the services that suit your business goals and investment – and if you’re not sure which ones fit, we’ll guide you through it.

Google Business Profile Management – £95/month

IMPORTANT: For businesses that want to remain visible on Google Maps and search results.
Includes:

  • Keyword research
  • Publishing keyword rich posts & photos every week to keep it active (very important)
  • Reporting fake reviews & competitors
  • Monthly performance report of calls and website clicks

Optimise & Boost – £375 (one-off)

Ideal if you already have a profile but it’s underperforming – a complete make-over.
Includes:

  • Full GBP audit
  • Update and optimise all sections (services, opening hours, photos, etc.)
  • Keyword optimisation in key areas
  • Add missing business attributes and products
  • 3 keyword rich posts
  • Local SEO enhancements
  • Post-optimisation performance report

Create & Optimise – £495 (one-off)

For businesses without a Google Business Profile or those needing a complete fresh start.
Includes:

  • Create and verify (virtually) your Google Business Profile
  • Keyword-rich business description
  • Add logo, photos, and services
  • Correct categories and contact details
  • 1 keyword rich post
  • Optimise for local search visibility

Local citations – £250 for 30 citations (one-off) or £25 per month for 12 months

To create and maintain business directories like Yell, Bing, Apple Maps, etc. This helps to build trust with Google and other search engines so they display your profile more often.

SEO-First Websites – from £695

We design and build clean, high-performing websites for businesses to bring you customers – they are built to rank on Google, attract local traffic and turn visitors into real enquiries.

SEO Starter – £600/month

Perfect for small businesses wanting to get found on Google Maps and local search results.
Includes:

  • Keyword research (up to 12 target keywords / phrases)
  • On-page optimisation
  • Google Business Profile optimisation
  • Monthly performance report
  • 100 backlinks

SEO Growth Plan – £1,500/month

Ideal for growing businesses looking to increase leads and traffic beyond local search.
Includes:

  • Everything in the Starter
  • Keyword targeting (up to 25 phrases)
  • Content creation (2 SEO blog posts per month)
  • 350 backlinks
  • Monthly performance report

SEO Premium Performance – £3,000/month

For established companies ready to dominate search results and expand their reach.
Includes:

  • Everything in Growth Plan
  • Keyword targeting (up to 50 keywords)
  • Content creation (4 SEO blog posts per month)
  • 600 backlinks
  • Advanced analytics & conversion tracking
  • Custom landing pages
  • Our foremost objective is to meticulously optimise various facets of your digital presence, strategically securing a prominent position, leading to conversion.

350 Quality Backlinks – £500

Boost your website’s visibility and authority with our backlink service, delivering 350 high-quality links designed to strengthen search engine rankings while building lasting trust and credibility for your business online.

By building a strong and diverse backlink profile, your website signals relevance and reliability to search engines, increasing the chances of higher rankings, more organic traffic, and greater visibility for your services – ultimately helping turn more searches into enquiries and sales.

Google Guarantee – £250 set up fee, then £50 /month to manage it.

Google Guarantee is a pay-per-lead advertising service that helps local businesses generate enquiries directly from Google search results. Businesses only pay when a potential customer contacts them through the advert, making it a cost-effective way to attract new leads.

The Google Guaranteed badge can also help build trust with customers and improve click-through rates.

What Does Google Want?

Google wants to provide high quality answers to people’s questions. It therefore looks for all kinds of ‘signals’ about a page and company, so it can be confident that it’s found the best match.

Knowing how long people spend on certain pages, how qualified the author is and how many authoritative websites link to the pages are just a few of the many metrics they take into consideration.

What Is SEO?

Search engine optimisation is the process of making your web pages easy for Google to understand, what they’re about and assure them that it is likely to have the answer to the searcher’s query.

The more credible, helpful, authoritative, trusting and interesting the page is, the more likely it is that Google will display the page within its results.

SEO is an on-going task, constantly researching, adjusting and creating new content in the hope it will rank higher than your competition. Google makes changes to its algorithms most days but rarely gives too much information about these updates.

Google Analytics report

What Do SEO Specialists Do?

Most of SEO work is hidden, built into the page code and includes research into important keywords that potential customers actually type into Google. Technical adjustments needs to made to pages which again, is not seen by anyone else, apart from Google.

Staying ahead of the changes and being prepared to experiment is all part of the job of a SEO specialist.

Why Bother With Local On-page SEO?

Local search engine optimisation is the process of giving your web pages very specific content of the neighbourhoods, villages or towns you want to be shown for. It can bring very fast, effective results if done well.

More information About SEO

Search Engine Optimisation (SEO) is crucial for any business that wants to thrive online. It’s great having a sharp-looking website that impresses your family and friends, but unless you have plans to drive traffic to it, it’s likely to sit in cyber-space with no visitors and be ineffective.

When customers search for your services on Google, you want to be found on page 1 of the Search Engine Results Page (SERPS). We all know that the higher you are on this page, the more likely it is that people will click through to your website. I personally use a tool to research and score my work against the current top-ranking web pages, then I make it better!

What is SEO?

What is SEO? Search engine optimisation is the process of making your web pages easy for Google to understand, what they’re about, and assure them that it is likely to have the answer to the searcher’s query.

The more credible, helpful, authoritative, trusting, and interesting the page is, the more likely it is that Google will display the page within its results.

SEO is an ongoing task, constantly researching, adjusting, and creating new content in the hope it will rank higher than your competition.

Google makes changes to its algorithms most days but rarely gives too much information about these updates.

The Role of SEO Specialists

What do SEO specialists do? Most of SEO work is hidden, built into the page code and includes research into important keywords that potential customers actually type into Google.

Technical adjustments need to be made to pages which, again, are not seen by anyone else apart from Google. Staying ahead of the changes and being prepared to experiment is all part of the job of an SEO specialist.

Best SEO Marketing Company

As a leading SEO company, we pride ourselves on our ability to boost the online visibility and ranking of businesses. With our expert team of SEO specialists, we employ cutting-edge strategies tailored to each client’s unique needs.

From keyword research to on-page optimisation, content creation, and link building, we utilise proven techniques to drive targeted traffic to our clients’ websites and increase their organic search presence.

Our commitment to staying abreast of the latest algorithm updates ensures that our clients maintain a competitive edge in the ever-evolving landscape of search engine optimisation.

Whether you’re a small local business or a large corporation, we have the expertise and dedication to help you achieve your SEO goals and grow your online presence.

Core SEO Strategies

Keyword research and strategy are the foundation of effective SEO. A solid keyword strategy ensures your content targets the right audience and ranks well in search engine results.

Link building is another crucial component, as building quality backlinks from reputable websites improves your site’s authority and rank.

Content writing plays a vital role as well; high-quality, relevant content is essential for engaging users and improving search engine rankings.

On-page SEO focuses on optimising individual web pages to enhance visibility, while local SEO is critical if you’re targeting customers in Keighley or nearby areas, involving optimising your website and online presence.

Technical and Specialist SEO

Technical SEO focuses on optimising the technical aspects of your website to improve its crawlability, indexability, and overall performance.

If you run an ecommerce website, ecommerce SEO services are tailored to optimise product pages, improve site structure, and enhance user experience.

Monitoring your SEO efforts using tools like Google Analytics and Google Search Console, Ahrefs, SEMrush, etc., is also crucial for measuring success and making necessary adjustments.

Why SEO Is Important

Why is SEO important? First, it enhances local visibility. If your business serves customers in Keighley or surrounding areas, optimising your website for local search can help you connect with potential customers in your area.

Second, SEO provides a competitive advantage. Keighley may have numerous businesses competing for the same audience, and SEO services can help you stand out from the competition by improving your visibility in search engine results.

Third, SEO drives increased traffic. By optimising your website for relevant keywords and improving its search engine ranking, SEO services can drive more organic traffic to your site, increasing your chances of converting visitors into customers.

Benefits of SEO

SEO also allows you to target a specific audience. By targeting specific keywords and phrases relevant to your business, SEO attracts users who are actively searching for products or services like yours, increasing the likelihood of conversions. Moreover, SEO is cost-effective compared to traditional advertising methods.

Once your website ranks well in search results, you can continue to receive traffic without ongoing advertising expenses. Finally, SEO delivers long-term results.

While SEO requires ongoing effort and maintenance, the results are often long-lasting. Unlike paid advertising, which stops generating traffic once you stop paying, SEO can continue to drive organic traffic to your site over time.

Onboarding Process

We’re delighted to initiate the exciting journey with you in enhancing your online presence.

Our foremost objective is to meticulously optimise various facets of your digital presence, strategically securing a prominent position on the coveted first page of Google search results.

This strategic placement is not only designed to elevate visibility but also to magnetise a considerable surge in organic traffic to your website.

This increased organic traffic, carefully cultivated through our strategic efforts, will serve as a robust foundation for a highly effective lead generation process. The goal is to attract and engage a targeted audience, fostering meaningful interactions and, ultimately, translating these engagements into tangible leads for your business.

As a natural progression, this heightened online visibility and engaged audience are poised to catalyse significant growth in sales opportunities, providing a positive trajectory for the overall success of your business in the digital landscape.

First Month Campaign Expectation

The focus will be on establishing a robust foundation for your campaign, with detailed tasks outlined in both Onsite and Offsite.
It’s important to note that improvements in keyword rankings may not be immediately evident.

Results from all onsite, offsite, and strategic efforts are expected to manifest more noticeably starting from the second month onwards. It’s worth mentioning that Google typically takes 15-30 days to index newly created backlinks and content. Consequently, we don’t guarantee significant keyword improvements in the first month.

  • Prior to initiating the project, let’s schedule a call to align our understanding and ensure we’re on the same page, fostering a strong and enduring relationship. During the client expectation call, kindly address the following queries:
  • How long has your business or service been operational? Provide a brief business overview.
  • Have you previously engaged in SEO? If so, please give details.
  • Detail the pain points where improvements are sought.
  • Familiarity with SEO:
  • A. Very Familiar
  • B. A little knowledge
  • C. New to SEO
  • Name three organic competitors; we’ll analyse their SEO history and keywords.
  • Geographical target market: Specify country, state, city, and county.
  • Describe your ideal customer. Whom are you attempting to reach?
  • Commitment to SEO investment (both time and money) comparable to competitors, contingent on observable results?
  • Prioritise services/products on your website. Define your Unique Selling Point (USP) and key differentiators from competitors.
  • SEO campaign goal in 30-50 words: Leads? Traffic? Rankings?
  • Average lead value or profit per sale estimate, and current lead sources?
  • Willingness to update website copy based on SEO and CRO suggestions? Can we make changes, or will your web designer handle it?
  • Do you have a content writer? If not, separate charges apply for content creation.
  • Preferred communication for quicker interactions: Whatsapp? Email?
    Website Admin Login Details
    To proceed with optimising your website, we will require access to your website, Google Search Console, Google Analytics and Google Business Profiles asap.
    Should you have any questions, please let us know.

Email Address for access and communications

It is sometimes necessary for us to create a new Gmail email address which can be accessed by both parties rather than having to contact you all the time

Need Seed Keywords & Competitors List

Kindly supply the following details for the purpose of keyword research:
Seed Keywords
Competitor websites
Targeted Locations

Permission To Install Certain Plugins For Onsite

We are seeking your authorisation to install the following plugins on the website in order to address onsite issues. Obtaining permission in advance is essential, as some clients may have preferences regarding plugin installations.

2 – 4 Blog Posts/Month

This practice comes highly recommended, and by incorporating it, we assure you a much higher success rate for your campaign. This will be discussed before the project begins.

Contact Details

For effective communication during our SEO campaign, please share the following contact details. Clear communication is fundamental to the success of any campaign.

Please provide an email address, telephone number and lead contact to co-ordinate with.